Monday, March 19, 2012

Back by request..the Region 6 Disability Integration Work
Group*invites you to join us on Thursday, March 29 from 10:00
AM-12:00PM (Central) for a very informative webinar: The Use of Social
Media in Emergency Management for the Whole Community.  Following our
social media webinar on March 8, 2012, we received many responses that
the webinar was so useful and we received requests to repeat the
webinar soon!

We were told that the tweetreach for our Social Media Webinar #hashtag
on March 8. 2012 was 66,761 people and there were 90,762
impressions.We were joined for the previous webinar by Neil McDevitt
the Disability Integration Communications Specialist, Office of
Disability Integration and Coordination, Department of Homeland
Security/FEMA who felt the webinar information was very useful. He
also answered questions and gave some very helpful tips.

The webinar will share some tools and information for emergency
management that will help you during all phases of disaster to assist
persons with access and functional needs. The Social Media information
provided will be very helpful with your planning for access and
functional needs.

Conference Call Bridge and PIN #: 1-800-320-4330  PIN #: 857311
NOTE About Adobe Connect: You will need to have Adobe Flash Player on
your computer to be able to access the webinar. (Captioning is
provided on Adobe Connect.)** To download Adobe Flash Player:
Webinar Topic:

About the Webinar: Williamson County recently received top honors in
the 2011 GovFresh Awards for Best Use of Social Media in the Emergency
Management category. The 2011 GovFresh Awards (GFAs) honor the most
innovative citizen, city and local government technology projects of
the year.  During the 2011 Central Texas wild fires, Williamson
County's efforts proved to be very successful at reaching the
residents of the affected areas.  The number of followers on both
Facebook and Twitter increased dramatically during the fires, allowing
for interaction with citizens, as well as serving as a catalyst for
sending out preparedness tips.  They were able to address home
protection concerns, ongoing wildfire activity with recommended
evacuations and shelter openings along with information on lending
assistance to fire victims.   Learn more about their social media
strategy during this webinar.


Mackenzie Kelly is an emergency management technician for Williamson
County's Office of Emergency Management.  Mackenzie was named this
year's runner up for GFA's Public Servant of the Year.  Her efforts to
engage the community through social media proved invaluable during the
September Texas wildfire disaster that affected Bastrop, Travis and
Williamson counties.  Ms. Kelly also serves as a volunteer firefighter
with the Jollyville Fire Department and Communication Director for the
City of Austin CERT (Certified Emergency Response Team) Board.  She is
pursuing her Bachelor's degree in Emergency Disaster Management and is
enrolled in the Disaster Sciences Fellowship Program through the
Emergency Management Academy.

Connie Watson started as the Williamson county's first public
information officer in June 2004.  In her role with the county, Ms.
Watson is responsible for disseminating information to the public and
to the media.  Connie has created several print publications for the
county. She also implemented the county's first electronic newsletter,
updates the county's website with news releases and other information,
and moderates and contributes to the county's social media presence on
Twitter and Facebook.  In addition, Connie handles media relations for
county emergencies and has received the Advanced Public Information
Officer designation by FEMA.  Connie holds bachelor's and master's
degrees in mass communication, is accredited by the Public Relations
Society of America, and has been in the public relations field for
more than 20 years.

To make the webinar more enjoyable for the participants:
Ø  Please MUTE your phones by dialing *6.
Ø  Please DO NOT put your phone on HOLD as it will disrupt the conference call.
Ø  You will need to have Adobe on your computer to view the webinar.
You received the link above to download.
Ø  You will need to temporarily allow popups to access the captioning.
Ø  At the bottom of your slides, you can click on the "full screen"
button to enlarge the slides. If you would like to return to the
previous view, please
    click on the "full screen" button again.
Ø  Captioning will run below the slides.
Ø  For Q & A: Type your question into the Q & A Chat at the left
(bottom) of the page.

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